Best SEO Agencies for MarTech Companies

MarTech founders usually find out their SEO is broken during a pipeline review. Demo requests flatten, the “alternatives to” page belongs to a competitor, and ChatGPT recommends three competitors when a prospect asks for a tool like yours. That is usually the moment a team starts looking for the best SEO agency with experience in MarTech.

The category makes this harder than in most SaaS niches. The 2025 edition of Scott Brinker’s landscape counted 15,384 marketing technology solutions across 49 categories. Each one is fighting for the same “best email tool” or “HubSpot alternative” queries.

The discovery channel is shifting too. G2’s Answer Economy research found that 51% of B2B software buyers now start their research in an AI chatbot more often than in Google, and 69% picked a different vendor than planned because of chatbot guidance. If AI tools leave your product out of the answer, a large share of buyers never reach your website.

That is why the leading MarTech SEO agencies in 2026 look different from generalist shops. They build category, comparison, and integration pages that convert. They earn third-party mentions that feed AI answers. And they report in demos and SQLs, not in traffic screenshots.

We reviewed more than 30 agencies that sell SEO to marketing technology vendors. We dropped the ones without verifiable case studies, without a documented AI search approach, or with an inactive review profile. Ten made the final list.

Top 3 at a Glance

Agency Best For Starting Price
GrowPad MarTech SaaS at 500K–20M ARR that need Google and AI search visibility tied to demos $3,000+/month
DerivateX Mid-market MarTech SaaS (5M–50M ARR) that want AI citations traced to CRM pipeline $5,000/month
MADX Digital Growth-stage MarTech brands that need content, digital PR, and AI share of voice $2,500+/month

How We Built This List

We started with more than 30 agencies that market SEO services to marketing technology vendors. The pool included MarTech-only boutiques, SaaS SEO specialists with a MarTech practice, and broader B2B growth agencies. Each one was scored on the same six criteria:

  1. Verifiable case study results. A named client, a specific number, and a direct link to the case study page. We prioritized case studies from MarTech, SalesTech, or adjacent SaaS products.
  2. Clutch and G2 data. Rating, review count, the share of the Clutch profile allocated to SEO, and whether new reviews appeared in the last 3–6 months.
  3. AI search capability. A documented method for GEO, AEO, or LLM visibility, not just a new line on the services page.
  4. Client-fit transparency. Published ARR ranges, company stages, regions, and the pain points the agency says it solves.
  5. Award and status signals. Clutch awards, Google Premier Partner status, press features, and similar third-party recognition.
  6. Pricing transparency. Published retainers, Clutch pricing snapshots, or a clearly stated minimum budget.

Agencies were cut if they had no public case study with numbers, only star ratings without outcomes, or pricing we could not trace to a primary source. During our research, we also found that one agency often cited in older MarTech lists had pivoted to a different niche entirely, so we removed it. Where a fact was not public, we say so rather than estimate it.

Here are the ten best SEO agencies for MarTech companies that earned a place on our list:

  1. GrowPad
  2. DerivateX
  3. TripleDart
  4. MADX Digital
  5. SimpleTiger
  6. Flying Cat Marketing
  7. Directive
  8. SERPdojo
  9. Platypus SEO
  10. 95 Projects

Full Comparison: 10 Top MarTech SEO Companies

Company Best For Starting Price Industries Rating Key Differentiator
GrowPad MarTech and B2B SaaS at 500K–20M ARR $3,000+/month SaaS, B2B tech, fintech, e-learning, IoT Clutch 5.0 (38) 90% of Clutch profile is SEO, 60% of that is GEO; Clutch Top SEO Company for SaaS 2026
DerivateX 5M–50M ARR SaaS with CRM attribution needs $5,000/month 15 B2B SaaS verticals incl. MarTech Clutch 5.0 (7) Published flat retainers and a 90-day pilot with no lock-in
TripleDart Demo-focused MarTech teams wanting SEO plus paid $5,000+/month (SEO/AEO) B2B SaaS, fintech, HR tech, MarTech Clutch 4.9 (8) Google Premier Partner; own AI visibility platform, Slate
MADX Digital Growth-stage MarTech needing content and digital PR $2,500+/month SaaS, fintech, enterprise, AI tech Clutch 4.9 (14) 90% AI share of voice for a MarTech client
SimpleTiger Mid-market MarTech wanting SEO plus GEO with revenue proof Custom (Clutch min. project $5,000+) SaaS and AI only Clutch 4.9 (32) $3M+ revenue from AI and organic search for Invoca
Flying Cat Marketing Content-led and multilingual MarTech SEO Custom (Clutch min. project $1,000+) MarTech, SalesTech, HR tech, hospitality tech Clutch 4.9 (10) Case studies for ActiveCampaign, Livestorm, Bizzabo, Mixmax
Directive Mid-market and enterprise demand gen programs Custom (not publicly disclosed) B2B tech, industrial, services Clutch 4.8 (56) Largest team here (50–249); SEO sits inside a full-funnel program
SERPdojo US MarTech teams building trial and demo pipeline Custom (Clutch min. project $5,000+) SaaS, MarTech, fintech, MedTech Clutch: no reviews yet Persona-page playbook with a 32x pipeline case study
Platypus SEO European Series A SaaS teams Custom (not publicly disclosed) B2B SaaS incl. MarTech, fintech, cybersecurity Clutch 4.9 (7) Named MarTech practice; founded 2024
95 Projects 1M–50M brands wanting SEO, PPC, and GEO in one team $5,000+/month (SEO and GEO) B2B, MarTech, high-AOV industries Clutch 5.0 (3) Average client spend of $8,500/month across three channels

1. GrowPad – Best SEO Agency for MarTech Companies That Need Google and AI Search Visibility

GrowPad - Best SEO Agency for MarTech Companies

GrowPad is an inbound growth agency for SaaS and B2B tech companies. It runs SEO, GEO, AEO, and link building as one program aimed at demos, SQLs, and new MRR. Oleksii Andrusenko founded the agency in 2020 after more than a decade in SEO and growth leadership. He still reviews every client strategy personally.

For MarTech vendors, this matters because buyers rarely convert from one high-volume keyword. They compare platforms, search for alternatives, check integrations, and ask ChatGPT for a shortlist. GrowPad builds the pages on that path: category, solution, comparison, alternative, and use-case pages. It then earns the third-party mentions that feed both rankings and AI citations.

When we reviewed GrowPad’s Clutch profile, the service split stood out. SEO takes 90% of the profile, and 60% of that SEO focus is Generative Engine Optimization. No other agency on this list gives AI search such a large share.

Key services:

  • Technical SEO audits and site architecture
  • Category, comparison, alternative, and use-case pages
  • GEO, AEO, and LLM visibility across ChatGPT, Perplexity, Gemini, and Google AI Overviews
  • Link building with domain-relevance, traffic, and editorial checks before any link goes live
  • Content strategy, briefs, and production
  • GA4 setup and revenue-connected reporting

Case study: Dripify, a MarTech SaaS platform for LinkedIn outreach automation, spent a year targeting “Sales Automation” with almost no search traffic from that keyword cluster. GrowPad refocused the homepage on LinkedIn Automation and consolidated a competing feature page into it. The result was 30 additional clicks from high-intent searches in one month, with “linkedin automation tools” climbing from position 25 to #1. For MarTech companies, the practical lesson is to target the product category buyers actually search for. The published results show improved access to potential buyers, but lead and revenue growth have not been reported.

A second proof point comes from fintech SaaS. GrowPad helped a global payment platform double organic MQLs in five months by resolving competing pages, improving commercial content, and strengthening conversion paths. Priority pages moved from positions 20–30 into the Top 5, and organic search became the platform’s most stable source of MQLs and SQLs.

Client-fit profile:

  • Type: B2B SaaS, MarTech, fintech, e-learning, healthcare software, IoT, and IT services companies with product-market fit
  • Stage/ARR: 500K–20M ARR
  • Regions and languages: English-language markets across Europe and the US; the team works in English, Ukrainian, and Spanish across CET and EST
  • Pain points: Organic traffic that doesn’t turn into demos, absence from AI answers, and commercial pages stuck on page two or three

Awards: Clutch Top SEO Company for Software as a Service 2026; Clutch Top SEO Company for Information Technology 2026; Clutch Top SEO Company Spain 2026; Clutch Top Link Building Company Spain 2026; Clutch Global Fall 2025.

Clutch: 5.0/5 from 38 reviews. SEO accounts for 90% of the service lines. The profile is active, with the latest review filed in June 2026. Clients repeatedly mention proactivity, clear project management, and reporting tied to leads. Payment software client Akurateco noted that GrowPad ran a QBR to review six months of results and reset KPIs.

Pricing: $3,000+/month; $50–99/hour.

Best for: MarTech and B2B SaaS teams that want one partner to own SEO, AI search, and authority building, and to report it in pipeline.

Not ideal for: Pre-product-market-fit startups, teams wanting a passive vendor, or companies that need ads, SMM, or email in the same contract. The model needs fast client-side approvals and a horizon of six months or more.

Our Take: GrowPad is our own agency, so read this placement as a statement of fit. It does not yet have a MarTech-branded case study, and its closest proof comes from adjacent SaaS products. What tipped it for us was the GEO-heavy service mix, the published ARR range, and a large Clutch profile that is still actively reviewed. You can see how the program is structured on the SaaS GEO/AEO services page.

→ Book a free SEO and AI visibility audit at growpad.pro

2. DerivateX – Best MarTech SaaS That Need SEO and GEO Attribution

DerivateX - Best MarTech SaaS

Founded in January 2024 in Bengaluru, DerivateX works only with B2B SaaS companies between $5M and $50M ARR. It runs Google SEO and AI search as one engagement and traces AI-sourced sessions back to the CRM. MarTech is one of its category playbooks, alongside SalesTech, DevTools, and fintech.

Key services:

  • SEO and GEO under one retainer, built on its Citation Engineering framework
  • Buyer-prompt and query mapping, from roughly 50 to 120 queries depending on tier
  • Comparison, alternative, and buyer-intent commercial pages
  • Off-site placements on domains that already appear in AI answers
  • GA4 and CRM attribution with a live Looker Studio dashboard

Case study: Gumlet, a video hosting platform for businesses, hired DerivateX to change how AI assistants recommend it. According to the Gumlet case study, about 20% of Gumlet’s inbound revenue now traces back to ChatGPT and other AI assistants. Attribution is measured in Mixpanel.

Client-fit profile:

  • Type: B2B SaaS only; no e-commerce, local, B2C, or pre-revenue companies
  • Stage/ARR: 5M–50M ARR; 75% of Clutch-listed clients are mid-market
  • Regions and languages: US, UK, Canada, Australia, India, and Europe; English
  • Pain points: SEO that runs but can’t be attributed to pipeline, and competitors cited in ChatGPT instead of you

Awards and press: No Clutch awards found. The agency lists press features in YourStory, Times of India, and BW Businessworld.

Clutch: 5.0/5 from 7 reviews. SEO takes 60% of service lines, and a quarter of that is GEO. The latest review dates to November 2025, so there has been no new feedback for about ten months. Reviewers consistently mention direct founder involvement.

Pricing: $5,000, $8,000, or $12,000/month, each starting as a 90-day pilot. A separate off-site citation budget of 1,000–3,000/month applies.

Best for: MarTech SaaS above $5M ARR that already run SEO and need AI visibility tied to revenue.

Not ideal for: Companies below $5M ARR, or teams that can’t grant CMS and Search Console access.

Our Take: DerivateX publishes the clearest pricing on this list, including the placement budget most agencies leave vague. That budget also lifts the real entry cost to about $6,000/month. The agency is young and its Clutch profile is small, so ask for references in your own MarTech sub-category.

3. TripleDart – Best for MarTech Teams That Want SEO and Paid Under One Roof

TripleDart - Best for MarTech Teams

TripleDart is a B2B SaaS marketing agency with offices in Plano, Texas, and Bangalore. It runs SEO, AEO, paid media, ABM, and GTM engineering, supported by its own AI workflow platform, Slate. The agency says 300+ tech companies have worked with it, and Marketing & Analytics Software is one of its largest client categories.

Key services:

  • SEO and AEO/GEO with AI visibility tracking in Slate
  • Programmatic and product-led SEO content
  • Google, LinkedIn, and Meta paid media
  • ABM programs and GTM engineering
  • HubSpot and RevOps support

Case study: RevenueHero is a scheduling and lead-routing tool for marketing and sales teams. In less than a quarter, TripleDart published 150K words of content and won 50+ rich results. The RevenueHero case study reports a 200% increase in organic traffic and 2x more sales-qualified opportunities. Paid campaigns ran in parallel, so the pipeline lift is shared between channels.

Client-fit profile:

  • Type: B2B SaaS in MarTech, SalesTech, fintech, HR tech, and cybersecurity
  • Stage/ARR: Startups to enterprise; separate programs for scaleups and enterprise buyers
  • Regions and languages: US-headquartered with a large India team; English
  • Pain points: No in-house demand gen team, disconnected SEO and paid programs, and weak attribution

Awards: Google Premier Partner and LinkedIn Marketing Solutions Partner, according to TripleDart’s 2026 PPC benchmark announcement.

Clutch: 4.9/5 from 8 reviews. SEO takes only 25% of service lines, the same share as performance marketing. The profile is very active, with the latest review filed in July 2026. One reviewer gave 4.0 and asked for more strategic prioritization.

Pricing: Standalone SEO/AEO from $5,000/month; paid media is priced separately.

Best for: MarTech teams that want SEO, paid, and ABM tuned to the same pipeline target.

Not ideal for: Teams looking for a pure SEO specialist or a small, senior-only boutique.

Our Take: Based on our research, TripleDart fits best when SEO is one part of a larger demand gen engine. The Premier Partner status and fresh reviews stood out. Its Clutch split shows that SEO is not its only core, which matters if organic is your main bet.

4. MADX Digital – Best for Growth-Stage MarTech Brands That Need Content and Digital PR

MADX Digital - Best for Growth-Stage MarTech Brands

London-based MADX Digital is a SaaS-focused SEO and GEO agency founded in 2021 by Perry Steward and Toni Koraza. It runs a dedicated MarTech SEO practice that combines technical SEO, content, digital PR, and link building. The agency caps its roster at about 20 clients and onboards no more than two new projects a month.

Key services:

Case study: Postalytics is automated direct mail software that integrates with HubSpot and Salesforce, a clear MarTech product. The Postalytics case study reports organic traffic growing 16.8x in 12 months, from 4,916 to 82,505 monthly visits. By August 2026, Postalytics held a 90% share of voice across its category prompts in ChatGPT, Perplexity, Gemini, and Google AI Overviews.

Client-fit profile:

  • Type: B2B and B2C SaaS, MarTech, fintech, and AI-native products
  • Stage/ARR: Mostly startups and scaleups; 70% of Clutch-listed clients are under $10M revenue
  • Regions and languages: UK, US, and Europe; the team covers 16 time zones
  • Pain points: Low domain authority in crowded categories, thin content, and no presence in AI answers

Awards: No industry awards found in our research. Clutch lists the agency as Premier Verified with a Low Risk credit rating.

Clutch: 4.9/5 from 14 reviews. SEO takes 60% of service lines. The profile is very active, with the latest review filed in September 2026. That newest review gave 4.0 and asked the team to be more proactive about GEO trends. The Postalytics CEO separately reported +80% traffic and +125% inbound ICP leads over three years.

Pricing: From $2,500/month; Clutch lists a $5,000 minimum project.

Best for: Growth-stage MarTech brands that need content volume and authority building at a mid-tier budget.

Not ideal for: Enterprise teams needing paid media and RevOps under the same contract.

Our Take: When we compared case studies, Postalytics was one of the most MarTech-specific proofs on this list. The low entry price is attractive. The fresh 4.0 review is worth probing in a reference call.

5. SimpleTiger – Best for Mid-Market MarTech That Wants AI Search Revenue Proof

SimpleTiger - Best for Mid-Market MarTech

Founded in 2006 in Sarasota, Florida, SimpleTiger works only with SaaS and AI companies. It runs SEO, AEO/GEO, content, link building, PPC, and web design, and it operates a named MarTech practice. The agency built its own tool to track AI search visibility for clients.

Key services:

  • SaaS SEO and technical audits
  • AEO/GEO with proprietary AI visibility tracking
  • Content marketing and link building
  • Paid search and paid social
  • Webflow design and development

Case study: Invoca is an AI conversation analytics platform that connects marketing, commerce, and contact center teams. The Invoca case study reports a 41:1 ROI over the first 10 months and $3M+ in revenue from AI and organic search in 2025. Invoca also leads its category with a 22.5% share of voice in AI search. A second MarTech proof, Segment, saw a 127% traffic lift to integration pages within two months.

Client-fit profile:

  • Type: B2B, B2C, and B2B2C SaaS and AI companies, including MarTech, fintech, HR tech, and analytics
  • Stage/ARR: Seed to enterprise; 80% of Clutch-listed clients are mid-market (10M–1B)
  • Regions and languages: US-focused; English
  • Pain points: Organic traffic that doesn’t reach pipeline, and competitors owning AI answers

Awards: Clutch Global Award Spring 2026, Best of Clutch Digital Marketing 2025, and Clutch 1000 2025. HubSpot Certified Partner and Google Partner.

Clutch: 4.9/5 from 32 reviews. SEO takes 50% of service lines and PPC 25%. The latest review is from February 2026, so the profile is active but not fresh. Several reviewers asked for more proactive strategic recommendations.

Pricing: Custom pricing; contact for a quote. Clutch lists a $5,000 minimum project and $200–300/hour.

Best for: Mid-market MarTech companies that want SEO and GEO with revenue-level reporting.

Not ideal for: Early-stage teams with small budgets, given the hourly rate.

Our Take: The Invoca case was the strongest MarTech AI search result we found during our research. It is also one of the few that reports revenue, not just visibility. Twenty years of SaaS focus and 32 reviews give it the deepest track record here.

6. Flying Cat Marketing – Best for Content-First and Multilingual MarTech SEO

Flying Cat Marketing - Best for MarTech SEO

Flying Cat Marketing is a B2B SaaS SEO agency founded in 2020 by Maeva Cifuentes. Its in-house team specializes in MarTech, HR tech, and hospitality tech. Every strategist has 10+ years of SEO experience, and the agency does not staff juniors on client work. Its international practice grew out of a decade running a translation agency.

Key services:

  • GEO (agentic search optimization) and money-page SEO
  • International SEO for US, UK, French, German, Italian, Spanish, and Brazilian markets
  • Content creation, editing, and SEO localization
  • Link building and digital PR
  • Technical SEO

Case study: Flying Cat has more named MarTech clients than any other agency on this list. The ActiveCampaign case study reports 83K more clicks and 4.1M more impressions in eight months. Other MarTech work includes Livestorm, Bizzabo, and Mixmax, where blog-assisted demo requests grew 500% in 10 months.

Client-fit profile:

  • Type: B2B SaaS in MarTech, SalesTech, HR tech, EdTech, and hospitality tech
  • Stage/ARR: Mostly mid-market; 80% of Clutch-listed clients are 10M–1B companies
  • Regions and languages: US and European markets in English, French, German, Italian, Spanish, and Portuguese
  • Pain points: Thin editorial depth, expansion into non-English markets, and blog traffic that doesn’t assist demos

Awards: None verified in our research.

Clutch: 4.9/5 from 10 reviews. SEO takes 40% of service lines, with content writing and content marketing making up another 50%. The latest review, from D2L in April 2026, reports a 73% rise in demo conversions from organic and LLMs. One older review said reporting could go deeper.

Pricing: Custom pricing; contact for a quote. Clutch lists a $1,000 minimum project and $100–149/hour, with most projects at 50,000–199,999.

Best for: MarTech SaaS that sells into several European markets or needs senior-level editorial depth.

Not ideal for: Teams that need heavy technical SEO or paid media as the main lever.

Our Take: No agency on this list showed a longer roster of recognizable MarTech clients. This stood out during our analysis: ActiveCampaign, Hotjar, Livestorm, and Mixmax all appear in its reviews or case studies. The service split leans toward content, so pair it with strong technical resources.

7. Directive – Best for Larger MarTech Companies That Need SEO Inside a Full-Funnel Program

Directive - Best for MarTech Companies That Need SEO

Directive is a B2B performance marketing agency headquartered in Irvine, California, with offices in Austin, New York, Toronto, London, and Mexico City. It runs SEO as one channel within its DiscoverabilityOS methodology, alongside paid media, creative, and RevOps. With 50–249 employees, it is the largest agency on this list.

Key services:

  • Performance SEO and content
  • GEO and LLM optimization
  • Paid search, paid social, and programmatic
  • Revenue operations and attribution
  • Conversion optimization and performance creative

Case study: We did not find a MarTech-specific SEO case study on Directive’s site. The closest AI search example is Case Status, a legal client-communication platform. The Case Status case study reports a 20% lift in bookings and a 135% quarter-over-quarter rise in “book a demo” conversions, partly from LLM referrals.

Client-fit profile:

  • Type: B2B technology, industrial, and professional services companies
  • Stage/ARR: Mid-market to enterprise with repeatable sales motions
  • Regions and languages: North America, UK, and Latin America; English
  • Pain points: Channel silos, weak attribution, and SEO that isn’t connected to CAC and pipeline

Awards: None verified in our research.

Clutch: 4.8/5 from 56 reviews. This is one of the largest review counts on this list. Several reviewers mention disruption from internal team changes. We could not confirm the SEO share of its Clutch service lines.

Pricing: Custom pricing; not publicly disclosed. Directive’s SEO services page estimates enterprise B2B SEO costs at $7,000 to $60,000+.

Best for: Mid-market and enterprise MarTech companies that want SEO, paid, and RevOps run against one pipeline target.

Not ideal for: Early-stage teams, or anyone who needs a dedicated SEO boutique.

Our Take: We weighted Directive’s scale and review volume highly. The missing MarTech SEO case study kept it out of the top five. Ask for a MarTech reference before signing.

8. SERPdojo – Best for US MarTech Teams Building Trial and Demo Pipeline

SERPdojo - Best for US MarTech

SERPdojo is a SaaS SEO and GEO agency based in Geneva, Illinois, founded in 2022. It runs a dedicated MarTech SEO and GEO service built around share of voice and funnel-stage content. Its playbook leans on persona-specific use-case pages validated by customer interviews.

Key services:

  • B2B SaaS GEO and SEO strategy
  • Persona and use-case landing pages
  • SaaS content writing and link building
  • Technical SEO audits and internal linking
  • HubSpot-based pipeline tracking

Case study: A B2B legal SaaS offering CRM and case management (client name withheld) relied only on outbound. SERPdojo ranked 10+ persona pages that began generating 32 SQLs per month. Over an eight-month engagement, the legal SaaS case study reports 32x pipeline growth, $522K in ARR pipeline, and a 4.4x campaign ROAS.

Client-fit profile:

  • Type: VC-backed B2B SaaS, including MarTech, fintech, MedTech, and AI companies
  • Stage/ARR: Startups to enterprise; the agency says SaaS SEO budgets start around $30,000
  • Regions and languages: US-focused; English
  • Pain points: Pipeline dependent on outbound, and zero share of voice on “best software for X” queries

Awards: Semrush Agency Partner.

Clutch: Profile listed, but no reviews yet. The profile splits services evenly, with SEO at 20%. Without reviews, there is no independent recency signal.

Pricing: Custom pricing; contact for a quote. Clutch lists a $5,000 minimum project and $100–149/hour.

Best for: US MarTech teams that want persona-led pages feeding a trial or demo motion.

Not ideal for: Buyers who require verified third-party reviews before shortlisting.

Our Take: The legal SaaS case reports pipeline and ROAS, not just traffic, which we valued. The client is anonymized, and the Clutch profile is empty. Ask SERPdojo for the reference call it offers on that case.

9. Platypus SEO – Best for European Series A MarTech Startups

Platypus SEO - Best for European MarTech Startups

Platypus SEO is an organic search agency for B2B SaaS, based in Belgrade and founded in 2024, according to its DesignRush profile. It offers SEO, AEO, and GEO, with a named MarTech SEO practice. The agency targets European B2B SaaS companies from Series A onward.

Key services:

  • B2B SaaS SEO strategy and execution
  • AEO and GEO for AI search visibility
  • Content focused on signups, demo requests, and free trials
  • Link building

Case study: Platypus’s field service management software case study demonstrates a conversion-focused approach relevant to MarTech SEO. Content targeted buyers by business size, use case, and purchase intent. Quarterly signups increased from 36 to 119, while demo requests rose from 20 to 41 between Q2 2025 and Q1 2026. The organic conversion rate also doubled.

Client-fit profile:

  • Type: B2B SaaS in MarTech, fintech, cybersecurity, AgriTech, MedTech, and EdTech
  • Stage/ARR: Series A-funded startups
  • Regions and languages: European B2B SaaS operating across several markets
  • Pain points: High CAC, dependence on outbound or LinkedIn, and no inbound channel

Awards: None found.

Clutch: We could not find a Clutch profile. Its G2 seller page shows zero reviews, so there is no independent recency signal.

Pricing: Custom pricing; not publicly disclosed. DesignRush lists $100/hour and a 1,000–10,000 minimum budget.

Best for: Early European MarTech startups that want a small, SaaS-only team.

Not ideal for: Buyers who need verified reviews or a named MarTech case study before signing.

Our Take: Platypus earned its place through explicit MarTech and Series A positioning. It also has the thinnest public evidence on this list. Treat it as a shortlist candidate to validate with references, not a default pick.

10. 95 Projects – Best for MarTech SEO Combined With Google PPC and GEO

95 Projects - Best for MarTech SEO

95 Projects is a Miami-based search marketing agency founded by Austin Coker. It runs SEO, Google PPC, and GEO as one integrated practice for brands between $1M and $50M in revenue. It publishes separate pages for PPC for MarTech and SEO for MarTech companies.

Key services:

  • Senior-led SEO strategy, technical SEO, and content
  • Google Search and Shopping campaigns
  • AI search marketing across ChatGPT, Perplexity, Claude, Gemini, and AI Overviews
  • Link building calibrated to AI citation signals

Case study: Featured on its MarTech SEO services page, 95 Projects’ B2B financial data platform case reports 40% more organic demo requests after five months. The agency prioritized commercial keywords, optimized conversion pages, and built relevant backlinks. Demo submissions increased from 47 to 66 over the measured 90-day period.

Client-fit profile:

  • Type: B2B and high-AOV brands, including MarTech, HR tech, and industrial suppliers
  • Stage/ARR: 1M–50M in annual revenue
  • Regions and languages: US-focused; English
  • Pain points: SEO, PPC, and AI search run as separate line items with no shared reporting

Awards: None found.

Clutch: 95 Projects holds a 5.0/5 rating from three verified reviews, with the two most recent published on September 25, 2026.

Pricing: SEO and GEO start at $5,000/month, and PPC is priced separately. The agency says its average client invests $8,500/month across all three channels.

Best for: MarTech companies that want paid and organic search managed by one senior team.

Not ideal for: Teams that only need SEO, or that want MarTech-specific proof before signing.

Our Take: The three-channel model is a real differentiator in MarTech, where paid clicks are expensive. We ranked it last because we found no MarTech case studies or third-party reviews to verify the claims.

How to Choose the Right MarTech SEO Partner

Even the best MarTech SEO agencies are not right for every stage. Start with your ARR and budget, then match the agency’s proof to your situation.

If you are under $5M ARR and building your first real SEO program: GrowPad ($3,000+/month, 500K–20M ARR focus) and MADX Digital ($2,500+/month) are the most accessible entry points. Platypus SEO is an option for European Series A teams willing to validate references.

If you are at 5M–50M ARR and SEO isn’t producing pipeline: DerivateX and SimpleTiger both report AI search results in revenue, not just visibility.

If you sell in several European languages: Flying Cat Marketing has the deepest multilingual and MarTech editorial bench.

If SEO is one channel of many: TripleDart, Directive, and 95 Projects run SEO next to paid media under one pipeline target.

If your pipeline is outbound-heavy and US-based: SERPdojo’s persona-page playbook is built for that gap.

Before you sign with any of the top SEO agencies for MarTech companies, run three checks:

  1. Ask for a case study in your own MarTech sub-category, such as email, analytics, events, or CDP.
  2. Ask which AI prompts they will track and how they report citations against named competitors.
  3. Check the Clutch profile for the share of work that is SEO and for reviews from the last six months.

Conclusion

The best SEO agencies for MarTech companies in 2026 share one habit: they measure their work in demos, pipeline, and AI citations, not in traffic alone. Among the top MarTech SEO agencies we reviewed, SimpleTiger and MADX Digital showed the strongest MarTech-specific AI search results. DerivateX offers the clearest pricing, while Flying Cat brings the longest MarTech client roster.

GrowPad is the strongest fit for MarTech and B2B SaaS companies between $500K and $20M ARR that want SEO, GEO, and link building in one program. Its 5.0 Clutch rating across 38 reviews and its GEO-heavy service mix make it a practical starting point among the best MarTech SEO companies for teams that want to be the answer in both Google and ChatGPT.

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Frequently Asked Questions

What should a MarTech company look for in an SEO agency?

Look for case studies from MarTech or adjacent SaaS products with named clients and pipeline numbers, not only traffic. Confirm the agency builds comparison, alternative, and integration pages, because that is where MarTech buyers convert. Check that it has a documented method for AI search visibility and recent client reviews.

How much does SEO for MarTech companies cost?

Among the agencies in this guide, retainers start at $2,500/month (MADX Digital) and $3,000/month (GrowPad). DerivateX charges 5,000–12,000/month plus a 1,000–3,000 placement budget. TripleDart and 95 Projects start at $5,000/month, while SimpleTiger, Flying Cat, and Directive quote custom pricing.

How long does MarTech SEO take to show results?

Most MarTech SEO programs show early ranking movement within three months and meaningful pipeline impact in six to twelve. MADX Digital’s MarTech SEO page puts meaningful movement in competitive categories at 3–6 months. DerivateX’s pricing FAQ says early AI citation signals typically appear within 60–90 days.

What is GEO, and why does it matter for MarTech companies?

Generative Engine Optimization (GEO) is the work of getting your product cited in AI answers from ChatGPT, Perplexity, Gemini, and Google AI Overviews. It matters because G2’s research found that 85% of B2B software buyers think more highly of a vendor that AI includes in its answer. If AI leaves your product out, many buyers never add it to the shortlist.

Should a MarTech company hire a MarTech specialist or a general SaaS SEO agency?

The best SEO companies for MarTech are not always MarTech-only shops. A MarTech specialist shortens onboarding because it already knows the categories, integrations, and competitors. A broader SaaS agency can bring stronger technical SEO or AI search methods from other verticals. Judge both on MarTech-relevant case studies rather than on how the services page is labeled.

Can one agency handle both SEO and PPC for a MarTech company?

Yes. TripleDart, Directive, SimpleTiger, and 95 Projects all run SEO and paid search together. One team can share keyword and conversion data across channels. Pure SEO specialists such as GrowPad or DerivateX usually deliver more organic and AI search depth for the same budget.

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by Oleksii Andrusenko

Oleksii Andrusenko is the founder of GrowPad, a top-ranked SEO and AI-visibility agency based in Spain that has helped 50+ SaaS and B2B tech companies turn organic search into predictable pipeline. Over 16 years in growth marketing & SEO, he's built GrowPad into a team trusted by 20+ active clients with 37+ five-star Clutch reviews, blending SEO, GEO/AEO, and content strategy to win visibility across Google and AI search. Recognized by Google's Agency of Tomorrow program, Oleksii turns organic growth into real MRR for SaaS & tech companies worldwide.